The festival venue is Empire Polo Club in Indio, California, which is located near the millionaire’s paradise – the glamorous town of Palm Springs in California.
The first Coachella was held in 1999, although the unofficial beginning is actually considered to be in 1993, when the rock band Pearl Jam attracted about 25,000 people to a picturesque valley at their performance.
The first ‘Coachellas’ were experimental, therefore, despite the headliners’ significant statuses (The Chemical Brothers, Paul Oakenfold, Björk, Rage Against the Machine, Fatboy Slim, Oasis), they did not attract a large number of spectators, and did not bring any profit.
Games with this format allowed Goldenvoice, the official organizer of the festival, to find the best one. Since 2012, Coachella has been held on the last weekend of April in two stages (each for a period of three days), and with a week’s break. The concert program remains the same for the first and second weekends, the only difference is in the surprise performers – two secret guests whose names are kept secret and who are only revealed immediately before the performance.
These are three days in the middle of the desert, experiencing extreme weather conditions and surrounded by filled with world-class musical masterpieces, crazy art objects, fashionable novelties and endless selfies – an adventure that not everyone can handle! The temperature in the valley during the daytime exceeds 40 degrees, and in the evening it drops sharply to Californian extremes at +10.